Industry responds to the Government's consultations on packaging waste

Bright Blue’s Researcher, William Nicolle, was recently quoted in an article covering industry responses to the Government’s packaging consultations.

“Calling people citizens rather than consumers is an important point because you need to engage them. Com­municating this is important – not just changing the word but putting the word ‘citizen’ in front of people in a way where they have to be engaged – this is an area for further research.”

Read the article in MRW here.

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